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Normal view MARC view ISBD view

Analyzing decision making : metric conjoint analysis

Louviere, Jordan J.

Analyzing decision making : metric conjoint analysis - Newbury Park, Calif. : Sage, 1988 - 95

Subjects--Topical Terms:
CONSUMER BEHAVIOR--MATHEMATICAL
DECISION-MAKING--MATHEMATICAL MODELS

LC Class. No.: HF5415.32 / L688A

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