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The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships

Bergeron, Bryan P.

The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships - New York, N.Y. : McGraw-Hill, 2001 - 261

ISBN: 007136479X

Subjects--Topical Terms:
CUSTOMER LOYALTY
INTERNET MARKETING

LC Class. No.: HF5415.525 / B473E

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The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships

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