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The customer marketing method : how to implement and profit from customer relationship management

Curry, Jay

The customer marketing method : how to implement and profit from customer relationship management - New York, N.Y. : Free Press, 2000 - 244

ISBN: 0684839431

Subjects--Topical Terms:
CUSTOMER RELATIONS--MANAGEMENT
CONSUMERS' PREFERENCES
RELATIONSHIP MARKETING

LC Class. No.: HF5415.5 / C877C

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The customer marketing method : how to implement and profit from customer relationship management

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