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Financial Times mastering marketing : the complete MBA companion in marketing /

Financial Times mastering marketing : the complete MBA companion in marketing / Mastering marketing : the complete MBA companion in marketing executive editor, Tim Dickson - London : FT Prentice Hall, 1999 - 342 p. : ill. - Financial Times mastering series .

Includes bibliographical references and index

ISBN: 0273642227

Subjects--Topical Terms:
MARKETING

LC Class. No.: HF5415 / F562

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Financial Times mastering marketing : the complete MBA companion in marketing /

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