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Normal view MARC view ISBD view

Marketing cases /

Marketing cases / Mary C. Gilly, William M. Pride, O.C. Ferrell - 4th ed. - Boston, Mass. : , c1989 - 417 p. : ill.

ISBN: 0395495946

Subjects--Topical Terms:
MARKETING--CASE STUDIES

LC Class. No.: HF5415 / M374 1989

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