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E-commerce : business, technology, society /

Laudon, Kenneth C. 1944-

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver - 2nd ed. - Boston, Mass. : Pearson/Addison Wesley, c2004 - 949 p. : col. ill.

Includes bibliographical references and index

ISBN: 032120056X

Subjects--Topical Terms:
ELECTRONIC COMMERCE
INTERNET MARKETING
INFORMATION TECHNOLOGY

LC Class. No.: HF5548.32 / L382E 2004

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