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Normal view MARC view ISBD view

Why we buy : the science of shopping /

Underhill, Paco

Why we buy : the science of shopping / Paco Underhill - Australia : Thomson/Texere, 2003 - 255 p.

Includes index

ISBN: 158799044X

Subjects--Topical Terms:
MARKETING RESEARCH
CONSUMER BEHAVIOR
SHOPPING

LC Class. No.: HF5415.2 / U523W

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