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Who stole my customer?? : winning strategies for creating and sustaining customer loyalty /

Thompson, Harvey

Who stole my customer?? : winning strategies for creating and sustaining customer loyalty / Harvey Thompson - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004 - 210 p.

Includes index

ISBN: 0131453564

Subjects--Topical Terms:
CUSTOMER LOYALTY
CUSTOMER RELATIONS
CONSUMER SATISFACTION

LC Class. No.: HF5415.525 / T465W

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Who stole my customer?? : winning strategies for creating and sustaining customer loyalty /

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