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Fundamentals of selling : customers for life through service /

Futrell, Charles.

Fundamentals of selling : customers for life through service / Charles M. Futrell - 9th ed. , international ed. - Boston, Mass. : McGraw-Hill/Irwin, c2006 - 658 p. : ill. (some col.) + 1 CD-ROM - McGraw-Hill/Irwin series in marketing .

Includes bibliographical references and index

ISBN: 0071115889

Subjects--Topical Terms:
SELLING

LC Class. No.: HF5438.25 / F877F 2006

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Fundamentals of selling : customers for life through service /

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