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Normal view MARC view ISBD view

Campaign planner for integrated brand communications /

Sayre, Shay

Campaign planner for integrated brand communications / Shay Sayre - 3rd ed. - Australia : Thomson/South-Western, c2005 - 135 p. : ill.

ISBN: 0324321473

Subjects--Topical Terms:
ADVERTISING CAMPAIGNS
COMMUNICATION IN MARKETING
ADVERTISING

LC Class. No.: HF5823 / S297C 2005

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