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Normal view MARC view ISBD view

Marketing management for nonprofit organizations /

Sargeant, Adrian

Marketing management for nonprofit organizations / Adrian Sargeant - 2nd ed. - Oxford : Oxford Univ. Press, c2005 - 408 p. : ill.

Includes bibliographical references and index

ISBN: 9780199271825

Subjects--Topical Terms:
NONPROFIT ORGANIZATIONS--MARKETING

LC Class. No.: HF5415 / S273M 2005

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