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Normal view MARC view ISBD view

Brandjam : humanizing brands through emotional design /

Gobe, Marc

Brandjam : humanizing brands through emotional design / by Marc Gobe - New York, N.Y. : Allworth Press, c2007 - 319 p. : ill.

Includes index

ISBN: 9781581154689

Subjects--Topical Terms:
Commercial art
COMMUNICATION IN DESIGN
BRAND NAME PRODUCTS--MARKETING

LC Class. No.: NC997 / G623B

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