Battling big box : how nimble niche companies can outmaneuver giant competitors /
Battling big box : how nimble niche companies can outmaneuver giant competitors / by Henry Dubroff and Susan J. Marks - Franklin Lakes, N.J. : Career Press, c2009 - 256 p.
Includes bibliographical references and index
9781601630285
Small business--Management
Market segmentation--Management
New business enterprises--Management
HD 62.7 / D827B