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The social organization : how to use social media to tap the collective genius of your customers and employees /

Bradley, Anthony J.

The social organization : how to use social media to tap the collective genius of your customers and employees / Anthony J. Bradley, Mark P. Mcdonald. - Boston, Mass. : Harvard Business Review Press, c2011. - 252 p. : ill. - Gartner, Inc./Harvard Business Review Press series .

Includes bibliographical references and index

9781422172360


Management--Social aspects
Social media
Industrial sociology

HD 30.19 / B722S

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