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Epic content marketing : how to tell a different story, break through the clutter, and win more customers by marketing less /

Pulizzi, Joe.

Epic content marketing : how to tell a different story, break through the clutter, and win more customers by marketing less / Joe Pulizzi. - New York, N.Y. : McGraw-Hill Education, c2014. - 331 p. : ill.

Includes bibliographical references and index

9780071819893


Marketing--Social aspects.
Social media.
Internet marketing.
Target marketing.

HF5415 / P844E

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