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Analyzing media messages : using quantitative content analysis in research /

Riffe, Daniel.

Analyzing media messages : using quantitative content analysis in research / Daniel Riffe, Stephen Lacy, and Frederick Fico. - Third edition. - 206 pages : illustrations. - Routledge communication series .

Includes bibliographical references and indexes.

ISBN: 9780415517676

Subjects--Topical Terms:
Content analysis (Communication)
Mass media--Research--Methodology.
Mass media--Statistical methods.

LC Class. No.: P93 / R533A 2014

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Analyzing media messages : using quantitative content analysis in research /

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