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Leading digital strategy : driving business growth through effective e-commerce /

Bones, Chris,

Leading digital strategy : driving business growth through effective e-commerce / Christopher Bones and James Hammersley. - 232 pages : illustrations, Charts.

Includes bibliographical references and index

ISBN:

Subjects--Topical Terms:
Electronic commerce
Internet marketing
Strategic planning

LC Class. No.: HF5548.32 / B663L 2015

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Leading digital strategy : driving business growth through effective e-commerce /

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