BU Library and Learning Space

Advertising & promotion /

Hackley, Christopher E.,

Advertising & promotion / Advertising and promotion Chris Hackley and Rungpaka Amy Hackley. - 326 pages : illustrations (chiefly color).

Includes bibliographical references and index.

9781446280720


Advertising
Advertising--Social aspects
Sales promotion
Advertising--Brand name products

HF5823 / H324A 2015

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