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Managing business in a multi-channel world success factors for E-business /

Managing business in a multi-channel world success factors for E-business / [electronic resource] : Timo Saarinen, Markku Tinnila, Anne Tseng, [editors]. - Hershey PA : Idea Group Pub., c2006. - 1 online resource

Includes bibliographical references and index.

"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.

9781591406297 9781591406310 (electronic bk.)


Electronic commerce--Management.
Technological innovations--Management.
Information technology--Management.

HF5548.32 / .M354 2006

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