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Hospitality and travel marketing /

Morrison, Alastair M.,

Hospitality and travel marketing / Alastair M. Morrison. - Fifth edition. - xxxiv, 638 pages : color illustrations

Includes bibliographical references and index.

ISBN: 9781032274133

Subjects--Topical Terms:
Hospitality industry--Marketing.
Tourism--Marketing.

LC Class. No.: TX911.3.M3 / M677H 2023

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