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Marketing above the noise : achieve strategic advantage with marketing that matters /

Popky, Linda J.

Marketing above the noise : achieve strategic advantage with marketing that matters / Linda J. Popky. - xviii, 204 pages : illustrations

Includes bibliographical references and index.

ISBN: 9781629560373

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / P664M 2015

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Marketing above the noise : achieve strategic advantage with marketing that matters /

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