Marketing scales handbook : (Record no. 188366)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01131nam0a22002530a04500 |
| 001 - CONTROL NUMBER | |
| control field | 000101320 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250302044248.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s2001 xxu fnf000 000 0neng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0877572909 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 2001103005 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.3 |
| Item number | B786M |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bruner II, Gordon C. |
| 9 (RLIN) | 65698 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing scales handbook : |
| Remainder of title | a compilation of multi-item measures volume III / |
| Statement of responsibility, etc. | Gordon C. Bruner II, Paul J. Hensel |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chicago, Ill. : |
| Name of publisher, distributor, etc. | American Marketing Association, |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1651 p. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING RESEARCH |
| General subdivision | STATISTICAL METHODS |
| -- | HANDBOOKS, MANUALS, ETC. |
| 9 (RLIN) | 66652 |
| Topical term or geographic name entry element | SCALING (SOCIAL SCIENCES) |
| General subdivision | HANDBOOKS, MANUALS, ETC. |
| 9 (RLIN) | 66653 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | James, Karen E. |
| 9 (RLIN) | 66654 |
| Personal name | Hensel, Paul J. |
| 9 (RLIN) | 65701 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A33069 |
| Link information for field corresponding to 9XX field | Dec 22 2007 1:37PM |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0202 āļāļāļ°āļāļĢāļīāļŦāļēāļĢāļāļļāļĢāļāļīāļ. āļāļēāļĢāļāļĨāļēāļ āļāļēāļĢāļāļēāļĒ āļāļēāļĢāļāļĨāļīāļ āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļĨāļīāļāļ āļąāļāļāđ āļāļēāļĢāļŠāđāļāđāļāđāļē-āļāļāļ āļāļēāļĢāļāļ§āļāļāļļāļĄāļāļļāļāļ āļēāļ āļāļĪāļāļīāļāļĢāļĢāļĄāļāļđāđāļāļĢāļīāđāļ āļ |
| 997 ## - BU TRANSFER | |
| -- | 02 |
| -- | āļāļēāļĢāļāļĨāļēāļ āļāļēāļĢāļāļēāļĒ āļāļēāļĢāļāļĨāļīāļ āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļĨāļīāļāļ āļąāļāļāđ āļāļēāļĢāļŠāđāļāđāļāđāļē - āļāļāļ āļāļēāļĢāļāļ§āļāļāļļāļĄāļāļļāļāļ āļēāļ āļāļĪāļāļīāļāļĢāļĢāļĄāļāļđāđāļāļĢāļīāđāļ āļ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Closed Shelves (Contact Library Staff) | 2019-04-23 | 1 | 1 | HF5415.3 B786M | 251020010033 | 2020-08-06 | 2019-10-30 | 2019-04-23 | Books |
