BU Library and Learning Space

Marketing channels : (Record no. 195174)

MARC details
000 -LEADER
fixed length control field 01204nam0a22002890a04500
001 - CONTROL NUMBER
control field 000111521
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302051025.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2002 xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071121005
035 ## - SYSTEM CONTROL NUMBER
System control number 2002006602
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.129
Item number P447M 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pelton, Lou E.
9 (RLIN) 41567
245 10 - TITLE STATEMENT
Title Marketing channels :
Remainder of title a relationship management approach /
Statement of responsibility, etc. Lou E. Pelton, David Strutton, James R. Lumpkin
250 ## - EDITION STATEMENT
Edition statement 2nd ed. , international ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2002
300 ## - PHYSICAL DESCRIPTION
Extent 514 p. :
Other physical details ill.
490 0# - SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING CHANNELS
9 (RLIN) 19038
Topical term or geographic name entry element RELATIONSHIP MARKETING
9 (RLIN) 41568
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Strutton, David
9 (RLIN) 41569
Personal name Lumpkin, James R.
9 (RLIN) 41570
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A40064
Link information for field corresponding to 9XX field Apr 8 2008 1:54PM
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Weeding   Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Closed Shelves (Contact Library Staff) 2019-04-23   HF5415.129 P447M 2002 200212260027 2019-11-21 2019-04-23 Books
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Closed Shelves (Contact Library Staff) 2019-04-23   HF5415.129 P447M 2002 200702140051 2019-04-23 2019-04-23 Books

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