BU Library and Learning Space

The art & science of interpreting market research evidence / (Record no. 213830)

MARC details
000 -LEADER
fixed length control field 01351nam0a22003010a04500
001 - CONTROL NUMBER
control field 000135744
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302061155.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2004 enk fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470844248
035 ## - SYSTEM CONTROL NUMBER
System control number 2005003304
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number S647A
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Smith, David Van Lloyd
9 (RLIN) 105271
245 14 - TITLE STATEMENT
Title The art & science of interpreting market research evidence /
Statement of responsibility, etc. D.V.L. Smith and J.H. Fletcher
246 3# - VARYING FORM OF TITLE
Title proper/short title The art and science of interpreting market research evidence
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chichester :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2004
300 ## - PHYSICAL DESCRIPTION
Extent 236 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING RESEARCH
9 (RLIN) 5148
Topical term or geographic name entry element QUALITATIVE RESEARCH
9 (RLIN) 5499
Topical term or geographic name entry element SATATISTICS
9 (RLIN) 105272
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Fletcher, J.H.
9 (RLIN) 105273
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200506150040
p 1485.00
n BUR
r SID02 RONO20050183 ORDNO67
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c 10
l B
h HF5415.2
j 0
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b 200506150041
p 1485.00
n BUK
r SID02 RONO20050183 ORDNO67
t 10
c 10
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990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A47060
Link information for field corresponding to 9XX field Jun 17 2005 2:19PM
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Weeding   Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HF5415.2 S647A 200506150040 2019-05-30 2019-05-30 Books
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HF5415.2 S647A 200506150041 2019-05-30 2019-05-30 Books

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