How brands become icons : (Record no. 223549)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00969nam0a22002650a04500 |
| 001 - CONTROL NUMBER | |
| control field | 000147324 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250303151523.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s2004 xxu fnx000 000 0neng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1578517745 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 2007003501 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69 .B7 |
| Item number | H647H |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Holt, Douglas B. |
| 9 (RLIN) | 118331 |
| 245 10 - TITLE STATEMENT | |
| Title | How brands become icons : |
| Remainder of title | the principles of cultural branding / |
| Statement of responsibility, etc. | Douglas B. Holt |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | Harvard Business School Press, |
| Date of publication, distribution, etc. | c2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 265 p. : |
| Other physical details | ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BRAND NAME PRODUCTS |
| 9 (RLIN) | 11817 |
| Topical term or geographic name entry element | BUSINESS NAMES |
| 9 (RLIN) | 15348 |
| Topical term or geographic name entry element | POPULAR CULTURE |
| 9 (RLIN) | 4467 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| b | 200707260004 |
| p | 1275.00 |
| n | BUR |
| r | SID02 RONO20070493 ORDNO1 |
| t | 10 |
| c | 10 |
| l | B |
| h | HD69 .B7 |
| j | 0 |
| i | H647H |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A47060 |
| Link information for field corresponding to 9XX field | Aug 22 2007 10:25AM |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0303 āļāļāļ°āļāļīāđāļāļĻāļĻāļēāļŠāļāļĢāđ. āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 997 ## - BU TRANSFER | |
| -- | 03 |
| -- | āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Total Renewals | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-05-30 | HD69 .B7 H647H | 200707260004 | 2019-05-30 | 2019-05-30 | Books | |||||
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-05-30 | 3 | HD69 .B7 H647H | 201311050008 | 2025-03-06 | 2019-05-30 | Books | 3 | 2025-03-03 |
