Neuromarketing : (Record no. 243869)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00803nam0a22002530a04500 |
| 001 - CONTROL NUMBER | |
| control field | 000299079 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250302074342.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 101101s2010 gw a f 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783540778288 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 2014000673 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.32 |
| Item number | Z872N |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zurawicki, Leon. |
| 9 (RLIN) | 144279 |
| 245 10 - TITLE STATEMENT | |
| Title | Neuromarketing : |
| Remainder of title | exploring the brain of the consumer / |
| Statement of responsibility, etc. | Leon Zurawicki. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Berlin] : |
| Name of publisher, distributor, etc. | Springer, |
| Date of publication, distribution, etc. | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 273 p. : |
| Other physical details | ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer behavior |
| 9 (RLIN) | 8257 |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Psychological aspects |
| 9 (RLIN) | 43314 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| b | 201405160001 |
| p | 4916.00 |
| n | BUR |
| r | SID02 RONO20140078 ORDNO2 |
| g | CT |
| t | 10 |
| c | 190 |
| l | B |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A54083 |
| Link information for field corresponding to 9XX field | 20140528 |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0202 āļāļāļ°āļāļĢāļīāļŦāļēāļĢāļāļļāļĢāļāļīāļ. āļāļēāļĢāļāļĨāļēāļ āļāļēāļĢāļāļēāļĒ āļāļēāļĢāļāļĨāļīāļ āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļĨāļīāļāļ āļąāļāļāđ āļāļēāļĢāļŠāđāļāđāļāđāļē-āļāļāļ āļāļēāļĢāļāļ§āļāļāļļāļĄāļāļļāļāļ āļēāļ āļāļĪāļāļīāļāļĢāļĢāļĄāļāļđāđāļāļĢāļīāđāļ āļ |
| 997 ## - BU TRANSFER | |
| -- | 02 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | 2 | 1 | HF5415.32 Z872N | 201405160001 | 2025-02-08 | 2024-08-01 | 2019-08-26 | Books |
