BU Library and Learning Space

Decoding the new consumer mind : (Record no. 244056)

MARC details
000 -LEADER
fixed length control field 00792nam a2200241 a 4500
001 - CONTROL NUMBER
control field 000299466
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302074420.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140702s2014 cau f 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118647684
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.324
Item number Y377D
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Yarrow, Kit
9 (RLIN) 144546
245 10 - TITLE STATEMENT
Title Decoding the new consumer mind :
Remainder of title how and why we shop and buy /
Statement of responsibility, etc. Kit Yarrow ; foreword by Paco Underhill.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. San Francisco, Calif. :
Name of publisher, distributor, etc. Jossey-Bass,
Date of publication, distribution, etc. c2014.
300 ## - PHYSICAL DESCRIPTION
Extent 214 p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
9 (RLIN) 8257
Topical term or geographic name entry element Consumers
General subdivision Psychology.
9 (RLIN) 100313
Topical term or geographic name entry element Consumption (Economics)
General subdivision Psychological aspects.
9 (RLIN) 144547
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A54083
Link information for field corresponding to 9XX field 20140729
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-08-26 1 3 HF5415.324 Y377D 2014000002246 2020-12-16 2019-10-29 2019-08-26 Books
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-08-26     HF5415.324 Y377D 2014000002247 2019-08-26   2019-08-26 Books

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