The advertising concept book : (Record no. 244721)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00797nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000300473 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250302074621.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110825s2014 xxka f b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780500516232 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | B377A 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Barry, Pete |
| Fuller form of name | (Pete S.) |
| 9 (RLIN) | 145392 |
| 245 14 - TITLE STATEMENT | |
| Title | The advertising concept book : |
| Remainder of title | think now, design later : a complete guide to creative ideas, strategies and campaigns / |
| Statement of responsibility, etc. | Pete Barry. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed., rev. & expanded. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Thames & Hudson, |
| Date of publication, distribution, etc. | 2014. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 9 (RLIN) | 927 |
| Topical term or geographic name entry element | Advertising campaigns |
| 9 (RLIN) | 12341 |
| Topical term or geographic name entry element | Advertising copy. |
| 9 (RLIN) | 4048 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A47060 |
| Link information for field corresponding to 9XX field | 20141001 |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0303 āļāļāļ°āļāļīāđāļāļĻāļĻāļēāļŠāļāļĢāđ. āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 997 ## - BU TRANSFER | |
| -- | 03 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | 3 | 8 | HF5823 B377A 2014 | 2014000003376 | 2025-03-17 | 2025-02-08 | 2025-02-08 | 2019-08-26 | Books |
