Creative advertising : (Record no. 248243)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00882nam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000311520 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TH-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250302075752.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160923s2014 enka f 0 1 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781780671192 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | TH-BaBU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | S677C 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sorrentino, Miriam |
| 9 (RLIN) | 150246 |
| 245 10 - TITLE STATEMENT | |
| Title | Creative advertising : |
| Remainder of title | an introduction / |
| Statement of responsibility, etc. | Miriam Sorrentino. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Laurence King, |
| Date of publication, distribution, etc. | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 240 p : |
| Other physical details | ill. (chiefly col.). |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 9 (RLIN) | 927 |
| Topical term or geographic name entry element | Advertising agencies |
| General subdivision | Management |
| 9 (RLIN) | 149425 |
| Topical term or geographic name entry element | Advertising. |
| General subdivision | Brand name product |
| 9 (RLIN) | 150247 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| 946 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | 53-2 |
| b | New titles in August 2020 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A33069 |
| Link information for field corresponding to 9XX field | 20200219 |
| Link information for 9XX fields | A39038 |
| Link information for field corresponding to 9XX field | 20200825 |
| Link information for 9XX fields | A67020 |
| Link information for field corresponding to 9XX field | 20240209 |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0501 āļāļāļ°āļĄāļāļļāļĐāļĒāļĻāļēāļŠāļāļĢāđāđāļĨāļ°āļāļēāļĢāļāļąāļāļāļēāļĢāļāļēāļĢāļāđāļāļāđāļāļĩāđāļĒāļ§. āļāļēāļĢāļāđāļāļāđāļāļĩāđāļĒāļ§ āļāļēāļĢāđāļĢāļāđāļĢāļĄ āļāļēāļĢāļāļąāļāļāļēāļĢāļ āļąāļāļāļēāļāļēāļĢ āļāļēāļĢāļāļĢāļļāļāļāļēāļŦāļēāļĢ āļāļļāļĢāļāļīāļāļŠāļēāļĒāļāļēāļĢāļāļīāļ āđāļĢāļ·āļāļŠāļģāļĢāļēāļ |
| 997 ## - BU TRANSFER | |
| -- | thr |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | Purchase | 3 | 5 | HF5823 S677C 2014 | 2016000003977 | 2024-01-10 | 2023-01-24 | 2019-08-26 | Books | |||
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | Purchase | 1 | HF5823 S677C 2014 | 2016000004961 | 2020-10-01 | 2020-09-17 | 2019-08-26 | Books |
