Advanced brand management : (Record no. 249922)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00615nam a2200205 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000314734 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250301203847.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180622s2010 si f 0 1 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470824498 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Temporal, Paul. |
| 9 (RLIN) | 45408 |
| 245 10 - TITLE STATEMENT | |
| Title | Advanced brand management : |
| Remainder of title | managing brands in a changing world / |
| Statement of responsibility, etc. | by Paul Temporal. |
| 246 31 - VARYING FORM OF TITLE | |
| Title proper/short title | managing brands in a changing world |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 350 p. : |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 993 0# - | |
| -- | 658.827 |
| -- | 22 |
| -- | Brand name products |
| -- | Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Pre-Catalog | Books | BU Library and Learning Space | BU Library and Learning Space | Contact Circulation Desk | 2019-08-26 | 2018000001335 | 2019-08-26 | 2019-08-26 | Books |
