- Simonson, Alex
Entry Personal Name
001 - CONTROL NUMBER
- control field: 43444
003 - CONTROL NUMBER IDENTIFIER
- control field: TH-BaBU
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20250302035058.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 250302|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: TH-BaBU
- Transcribing agency: TH-BaBU
100 ## - HEADING--PERSONAL NAME
- Personal name: Simonson, Alex
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (TH-BaBU)158892: Schmitt, Bernd 43443, Marketing aesthetics : the strategic management of brands, identity, and image, 1997