Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 64049

003 - CONTROL NUMBER IDENTIFIER

• control field: TH-BaBU

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20250302043702.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 250302|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: TH-BaBU
• Transcribing agency: TH-BaBU

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: SOFT DRINK INDUSTRY
• General subdivision: MARKETING

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (TH-BaBU)171439: Allen, Frederick 64047, Secret formula : how brilliant marketing and relentless salesmanship made Coca-Cola the best-known product in the world, 1995