Consumer behavior
Material type:
- HF5415.32 W444C
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BU Library and Learning Space | Books | Closed Shelves (Contact Library Staff) | HF5415.32 W444C (Browse shelf(Opens below)) | Available | 40120000133 |
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HF 5415.32 V366U Unconscious branding : how neuroscience can empower (and inspire) marketing / | HF5415.32 V473C 2016 Creating value with big data analytics : making smarter marketing decisions / | HF5415.32 W342P Preference externalities : an empirical study of who benefits whom in differentiated product markets | HF5415.32 W444C Consumer behavior | HF5415.32 W444C Consumer behavior | HF5415.32 Z836A 2019 The age of surveillance capitalism : the fight for a human future at the new frontier of power / | HF5415.32 Z872N Neuromarketing : exploring the brain of the consumer / |
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