Consumer behavior and marketing action / Henry Assael

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Material type: Text

TextPublication details: Boston, Mass. : PWS-Kent Pub. Co., c1992Edition: 4th edDescription: 748 p. : ill. (some col.)ISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.32 A872C 1992 (Browse shelf(Opens below))	Available	110520000173

Total holds: 0

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Previous	HF5415.32 A766C 2004 Consumers /	HF 5415.32 A872C Consumer behavior : a strategic approach /	HF 5415.32 A872C Consumer behavior : a strategic approach /	HF5415.32 A872C 1992 Consumer behavior and marketing action /	HF5415.32 A872C 1995 Consumer behavior and marketing action	HF5415.32 A872C 1998 Consumer behavior and marketing action	HF5415.32 A872C 1998 Consumer behavior and marketing action	Next

Includes bibliographical references and indexes

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