When ads work : new proof that advertising triggers sales
Material type:
TextPublication details: New York, N.Y. : Lexington, 1995Description: 240Subject(s): LOC classification: - HF5823 J663W
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BU Library and Learning Space | Books | Closed Shelves (Contact Library Staff) | HF5823 J663W (Browse shelf(Opens below)) | Available | 189743 |
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| HF5823 J434A 2000 Advertising / | HF5823 J663F Fables, fashions, and facts about advertising : a study of 28 enduring myths / | HF5823 J663W When ads work : new proof that advertising triggers sales | HF5823 J663W When ads work : new proof that advertising triggers sales | HF5823 J663W What's in a brand? : building brand equity through advertising | HF 5823 J833A Advertising management / | HF 5823 J833A Advertising management / |
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