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Making niche marketing work : how to grow bigger by acting smaller

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Material type: Text

TextPublication details: New York, N.Y. : McGraw-Hill, 1991Description: 260Subject(s):

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.127 L566M (Browse shelf(Opens below))	Available	132775

Total holds: 0

Previous	No cover image available		No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	HF5415.127 H644W Was there a Pepsi generation before Pepsi discovered it? : youth-based segmentation in marketing	HF5415.127 H827M 2017 Marketing for tourism, hospitality & events : a global & digital approach /	HF5415.127 L566M Making niche marketing work : how to grow bigger by acting smaller	HF5415.127 L566M Making niche marketing work : how to grow bigger by acting smaller	HF5415.127 M322M Market segmentation : a step-by-step approach to creating profitable market segments	HF5415.127 M322M 1998 Market segmentation : how to do it, how to profit from it	HF5415.127 M322M 1998 Market segmentation : how to do it, how to profit from it	Next

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