Marketing Asian places : attracting investment, industry, and tourism to cities, states and nations / Philip Kotler ... [et al.]

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Material type: Text

TextPublication details: Singapore : Wiley, 2002Description: 443 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HC415 .I53 M374 (Browse shelf(Opens below))	Available	200205220859

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Previous	HC412 Y56A Asian advantage : key strategies for winning in the Asia-Pacific region	HC415 .C6 F736O One billion shoppers : accessing Asia's consuming passions and fast-moving markets-after the meltdown	HC415 .C6 F736O One billion shoppers : accessing Asia's consuming passions and fast-moving markets-after the meltdown	HC415 .I53 M374 Marketing Asian places : attracting investment, industry, and tourism to cities, states and nations /	HC415 .I53 T456P Public sector branding in Asia /	HC415 .I53 T456P Public sector branding in Asia /	HC415 .I53 T456P Public sector branding in Asia /	Next

Includes bibliographical references and index

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