Marketing leadership in hospitality : foundations and practices / Robert C. Lewis, Richard E. Chambers

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TextPublication details: New York, N.Y. : Wiley, c2000Edition: 3rd edDescription: 923 p. : ill., mapsISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	TX911.3 .M3 L484M 2000 (Browse shelf(Opens below))	Available	200307180029

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Previous	TX911.3 .M3 K674M 2006 Marketing for hospitality and tourism /	TX911.3.M3 K674M 2014 Marketing for hospitality and tourism /	TX911.3 .M3 K674M 2017 Marketing for hospitality and tourism /	TX911.3 .M3 L484M 2000 Marketing leadership in hospitality : foundations and practices /	TX911.3 .M3 L484M 2000 Marketing leadership in hospitality : foundations and practices /	TX911.3 .M3 M387F The fundamentals of hospitality marketing	TX911.3 .M3 M447H Hotel graphics : creative hotel identity designs in Japan	Next

Includes bibliographical references and indexes

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