Marketing communications classics : an international collection of classic and contemporary papers / Maureen FitzGerald and David Arnott

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Material type: Text

TextPublication details: Australia : Business Press, c2000Description: 524 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.123 M374 (Browse shelf(Opens below))	Available	200310040047

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Includes bibliographical references and index

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