Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens

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Material type: Text

TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003Edition: 3rd ed. , international edDescription: 893 p. : col. illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	TX911.3 .M3 K674M 2003 (Browse shelf(Opens below))	Available	200311010123

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Includes bibliographical references and index

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