Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau ; with foreword by Phil Harris

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Material type: Text

TextPublication details: Hamshire : Palgrave Macmillan, c2003Description: 380 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.13 B736C (Browse shelf(Opens below))	Available	200408050091

Total holds: 0

Previous	No cover image available				No cover image available	No cover image available	No cover image available	Next
Previous	HF5415.13 B726P Practical marketing for your small retail business	HF5415.13 B736C Contemporary strategic marketing /	HF5415.13 B736C Contemporary strategic marketing /	HF5415.13 B736C Contemporary strategic marketing /	HF5415.13 B768C 1997 Competitive marketing strategy : dynamic manoeuvring for competitive position	HF5415.13 B768M Market focus : achieving and sustaining marketing effectiveness	HF5415.13 B768M Market focus : achieving and sustaining marketing effectiveness	Next

Includes bibliographical references and index

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