Marketing champions : practical strategies for improving marketing's power, influence, and business impact / Roy A. Young, Allen M. Weiss, and David W. Stewart

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Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2006Description: 270 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 Y686M (Browse shelf(Opens below))	Available	200801250005

Total holds: 0

Previous	No cover image available	No cover image available						Next
Previous	HF5415 W344M 1978 Marketing channels and institutions : selected readings	HF5415 W377B Buying behavior and marketing decisions	HF5415 W427 What is marketing? /	HF5415 Y686M Marketing champions : practical strategies for improving marketing's power, influence, and business impact /	HF5415 Y686M Marketing champions : practical strategies for improving marketing's power, influence, and business impact /	HF5415 Z324P Precision marketing : the new rules for attracting, retaining, and leveraging profitable customers /	HF 5415.1 บ873ห หลักการตลาด = Marketing : principles and perspectives /	Next

Includes bibliographical references and index

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