Sports marketing / Sam Fullerton

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Material type: Text

TextPublication details: Boston, Mass. : McGraw-Hill Irwin, c2007Edition: McGraw-Hill international edDescription: 480 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	GV716 F844S 2007 (Browse shelf(Opens below))	Available	201006180006

Total holds: 0

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Previous	GV713 S772 2017 Strategic sport communication /	GV714 L472S 2013 Sports public relations /	GV715 S973S 2013 Sports fans 2.0 : how fans are using social media to get closer to the game /	GV716 F844S 2007 Sports marketing /	GV716 G562 Global sport marketing : contemporary issues and practice /	GV716 G562 Global sport marketing : contemporary issues and practice /	GV716 K373S Sports and entertainment marketing /	Next

Includes bibliographical references and index

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