Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
Material type:
- 9780470598825
- HF 5415 K674M
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BU Library and Learning Space | Books | Book Shelves | HF 5415 K674M (Browse shelf(Opens below)) | Available | 201006210005 |
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HF5415 K674M Marketing moves : a new approach to profits, growth, and renewal / | HF5415 K674M Marketing insights from A to Z : 80 concepts every manager needs to know / | HF5415 K674M Marketing insights from A to Z : 80 concepts every manager needs to know / | HF 5415 K674M Marketing 3.0 : from products to customers to the human spirit / | HF5415 K674M 1990 Marketing : an introduction | HF5415 K674M 1990 Marketing : an introduction / | HF5415 K674M 1993 Marketing : an introduction / |
Includes bibliographical references and index
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