Packaging design : successful product branding from concept to shelf / Marianne Rosner Klimchuk and Sandra A. Krasovec.

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Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2012.Edition: 2nd edDescription: 246 p. : ill. (chiefly col.)ISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	TS 195.4 K545P 2012 (Browse shelf(Opens below))	Available	201305220001

Total holds: 0

Previous	No cover image available				No cover image available	No cover image available	No cover image available	Next
Previous	TS195.4 H444F Food wrap : packages that sell	TS195.4 K545P Packaging design : successful product branding from concept to shelf /	TS195.4 K545P Packaging design : successful product branding from concept to shelf /	TS 195.4 K545P 2012 Packaging design : successful product branding from concept to shelf /	TS195.4 L422 The leader of the pack : how to design successful packaging	TS195.4 M673P Packaging design	TS195.4 P324 Package & label design	Next

Includes bibliographical references and index

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