Creating powerful brands / Leslie de Chernatony, Malcolm McDonald and Elaine Wallace.

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Material type: Text

TextPublication details: London : Routledge, 2013.Edition: 4th edDescription: 483 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HD69.B7 D423C 2013 (Browse shelf(Opens below))	Checked out	2025-08-09	2015000002695

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Includes bibliographical references and index

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