Hidden in plain sight : how to create extraordinary products for tomorrow's customers / Jan Chipchase with Simon Steinhardt.

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Material type: Text

TextPublisher: New York, NY : HarperBusiness, 2013Description: 239 pISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.2 C446H 2013 (Browse shelf(Opens below))	Available	2016000005508

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Previous	HF5415.2 B876M 2014 Marketing research /	HF5415.2 C426D Developing brands with qualitative market research /	HF5415.2 C427M 2015 Marketing analytics : a practitioner's guide to marketing analytics and research methods /	HF5415.2 C446H 2013 Hidden in plain sight : how to create extraordinary products for tomorrow's customers /	HF5415.2 C479I Interviewing groups and individuals in qualitative market research /	HF5415.2 C487B 2001 Basic marketing research /	HF5415.2 C487B 2004 Basic marketing research /	Next

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