AI in marketing, sales and service : how marketers without a data science degree can use AI, big data and bots / Peter Gentsch
Material type:
- text
- unmediated
- volume
- 9783319899565
- HF5415.125 G467A 2019
Item type | Home library | Collection | Shelving location | Call number | Status | Barcode | |
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BU Library and Learning Space | Books | Book Shelves | HF5415.125 G467A 2019 (Browse shelf(Opens below)) | Available | 2019000001196 |
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HF5415.125 B682M Management in marketing channels | HF5415.125 D572 Discovering data mining : from concept to implementation | HF5415.125 D572 Discovering data mining : from concept to implementation | HF5415.125 G467A 2019 AI in marketing, sales and service : how marketers without a data science degree can use AI, big data and bots / | HF5415.125 L544M 2003 Marketing engineering : computer-assisted marketing analysis and planning / | HF5415.125 L544M 2003 Marketing engineering : computer-assisted marketing analysis and planning / | HF5415.125 L544M 2003 Marketing research : marketing engineering applications / |
Includes bibliographical references and index
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