Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing / an anthology selected and interpreted by John M.T. Balmer and Stephen A. Greyser
Material type:
- 9780415284219
- HD2731Â R483
Item type | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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BU Library and Learning Space | Books | Book Shelves | HD2731 R483 (Browse shelf(Opens below)) | Checked out | 2025-08-09 | 201105120006 | |
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BU Library and Learning Space | Books | Book Shelves | HD2731 R483 (Browse shelf(Opens below)) | Available | 201106130008 |
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Includes bibliographical references and index
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