Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy & Simon Pervan

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TextPublication details: Oxford : Oxford Univ. Press, 2007Edition: 2nd edDescription: 303 p. : ill. (some col.)ISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.15 E444S 2007 (Browse shelf(Opens below))	Available	201109070024
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.15 E444S 2007 (Browse shelf(Opens below))	Available	201109070023

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Includes bibliographical references and index

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